Dynamics 365 Customer Insights Logo
Dynamics 365 Customer Insights Logo
Microsoft Corporation

Dynamics 365 Customer Insights

Composite Score
8.1 /10
CX Score
8.3 /10
Dynamics 365 Customer Insights
8.1 /10

What is Dynamics 365 Customer Insights?

Use an intuitive and flexible customer data platform (CDP) to unlock insights and power personalized customer experiences. Unify all your customer data across the full range of sources to get a single view of customers in real time. Deliver personalized, responsive, and connected customer journeys using built-in AI and analytics.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Dynamics 365 Customer Insights won the following awards in the Marketing Platforms - Enterprise category

Filter By

Dynamics 365 Customer Insights Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Dynamics 365 Customer Insights.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

85 Likeliness to Recommend

1
Since last award

96 Plan to Renew

1
Since last award

86 Satisfaction of Cost Relative to Value


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Dynamics 365 Customer Insights?

1% Negative
10% Neutral
89% Positive

Pros

  • Security Protects
  • Respectful
  • Client Friendly Policies
  • Acts with Integrity

Feature Ratings

Average 84

Advanced Campaign Management

87

Marketing Operations Management

86

Email Marketing Automation

85

Marketing Asset Management

84

Marketing Workflow Management

84

Marketing Analytics

84

Advanced Data Segmentation

83

Community Marketing Management

82

Multi Channel Integration

82

Social Media Marketing Management

78

Mobile Marketing Management

76

Vendor Capability Ratings

Average 82

Business Value Created

86

Ease of Implementation

84

Product Strategy and Rate of Improvement

84

Usability and Intuitiveness

84

Ease of Data Integration

83

Ease of Customization

83

Quality of Features

81

Ease of IT Administration

80

Availability and Quality of Training

79

Vendor Support

78

Breadth of Features

78

Dynamics 365 Customer Insights Reviews

Sorina Meria S.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

Manage Marketing with Microsoft Dynamics 365

Likeliness to Recommend

9 /10

What differentiates Dynamics 365 Customer Insights from other similar products?

Microsoft Dynamics 365 is actually a very dynamic software that caters almost all needs regarding sales and marketing, give them a name and they have it. You can easily manage retail and CRM services under one platform. It also eases the access by having it on windows as well Apps in mobile.

What is your favorite aspect of this product?

Microsoft 365 is never down because it has its presence globally in more or less 40 languages. You can buy it as a cloud based system or within your office premises as well. Many people usually know about this and I should call it a fact that it is very easily integrated with Microsoft Outlook. What I personally like about this CRM is that it is very easy to make reports on it and you can get desired reports in the same format or just by simply updating them.

What do you dislike most about this product?

This is for sure a great platform to work on and it has everything up to the mark but it comes at the cost of being very non-user friendly. Many people struggle to use it when they use it for the very first time and I think it’s quite difficult to use by people who are tech-friendly as well.

What recommendations would you give to someone considering this product?

This one is great for your organization in terms of efficiency and great results. You can improve the overall performance by getting a good CRM that will not let you down, if you can afford it then I must say do not compromise your results and wait any longer.

Pros

  • Continually Improving Product
  • Reliable
  • Trustworthy
  • Effective Service

Jose R.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

A fantastic Microsoft-based CRM tool

Likeliness to Recommend

8 /10

What differentiates Dynamics 365 Customer Insights from other similar products?

It has a blend of CRM plus ERP technologies that has helped us to run our business or corporation more easily. Artificial intelligence techniques may be used to evaluate and detect client behavior. We can know about our customers. It gives methods for increasing consumer involvement. It also provides for simple cost finance and economic management of our products, as well as the development of production techniques.

What is your favorite aspect of this product?

It's simple to link with Adobe Experience Cloud, in which we can organize and administer targeted business initiatives for our audiences or clients. We can organize projects personnel and schedule work with its autonomous task management tool. It is compatible with prominent internet and mobile networks. This has the same appearance like other MS software, so customers who have already utilized MS programs will find it simple to learn.

What do you dislike most about this product?

Using it for marketing is difficult. It is expensive in comparison to the functions and solutions that it provides. Its smartphone version may use some work. It might be challenging for somebody who is unfamiliar with the Microsoft suite.

What recommendations would you give to someone considering this product?

Appoint a Microsoft 365 expert to coach you as well as your team on how to use the software. In long-term, great practice will save a huge amount of time. It is highly recommended about any company looking to automate marketing strategies.

Pros

  • Effective Service
  • Helps Innovate
  • Continually Improving Product
  • Reliable

Hsiao-Han P.

  • Role: Industry Specific Role
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

Suitable Applications for Digital Marketing

Likeliness to Recommend

8 /10

What differentiates Dynamics 365 Customer Insights from other similar products?

Microsoft 365 performs an excellent job of directing our clients over all we can do to provide in a logical and efficient manner. To streamline our follow-up procedure, we may send automatic emails to anyone that visit.

What is your favorite aspect of this product?

This software has helped me to organize our customer engagement and to provide my workers with statistics which we can discuss during conferences. This program has formed the foundation of our department's growth and engagement initiatives.

What do you dislike most about this product?

From all the numerous features and settings, Microsoft 365 isn't really user-friendly. Its learning curve seems tough, and I hope there was more actual customer help. I would have to wait many days for replies to time-sensitive concerns.

What recommendations would you give to someone considering this product?

Consider hiring professional Microsoft 365 expert to coach you or your team on how to use the software. In the long term, great practice will save a lot more time of yours.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity