
What is Looker?
Looker is a platform for data that streamlines the data supply chain to create actionable information. It allows any organization to extract value from their data at web-scale, delivers powerful purpose built applications to address the needs of specific teams, and provides a flexible, embedded analytics framework with Powered by Looker.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
80 Plan to Renew
3
Since last award
81 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Looker?
Pros
- Enables Productivity
- Effective Service
- Caring
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Audience Segmentation
Conversion Analysis
Data Visualization
Cross Channel Attribution Analysis
Metadata Management
Audience Demographics
API Framework
Anomaly Detection
Predictive Analytics
Customer Journey Modelling
Real Time Workflow Automation
Vendor Capability Ratings
Business Value Created
Breadth of Features
Ease of Customization
Quality of Features
Vendor Support
Ease of IT Administration
Ease of Data Integration
Ease of Implementation
Availability and Quality of Training
Usability and Intuitiveness
Product Strategy and Rate of Improvement
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Looker Reviews
Petra B.
- Role: Operations
- Industry: Other
- Involvement: End User of Application
Submitted Nov 2023
Easy to use, great tool
Likeliness to Recommend
What differentiates Looker from other similar products?
Ease of use and visualization capabilities
What is your favorite aspect of this product?
Integrating data easily from other platforms
What do you dislike most about this product?
Sometimes limited in data manipulation
What recommendations would you give to someone considering this product?
You can't go wrong with Looker, but be prepared to train employees as it can be an adjustment if someone is not at all used to BI tools
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Unique Features
Please tell us why you think this review should be flagged.

Cam D.
- Role: Information Technology
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Nov 2023
Good product, but requires lots of manual work.
Likeliness to Recommend
What differentiates Looker from other similar products?
It is much easier to consume. The breadth of data visualization features make it easier for non-technical users.
What is your favorite aspect of this product?
The breadth of visualizations. It’s so easy to quickly convey critical insights. I also love that it connects easily with Snowflake.
What do you dislike most about this product?
It requires manual implementation. It’s not great as a self-serve tool for end users.
What recommendations would you give to someone considering this product?
Be sure to consider other options like Pendo depending on your use case.
Pros
- Caring
- Helps Innovate
- Unique Features
- Effective Service
Cons
- Slower Product Innovation
- Less Generous
- Charges for Enhancements
Please tell us why you think this review should be flagged.
- Role: Information Technology
- Industry: Healthcare
- Involvement: IT Development, Integration, and Administration
Submitted Nov 2023
A great, intuitive Data Visualization software
Likeliness to Recommend
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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