What is Looker?

Looker is a platform for data that streamlines the data supply chain to create actionable information. It allows any organization to extract value from their data at web-scale, delivers powerful purpose built applications to address the needs of specific teams, and provides a flexible, embedded analytics framework with Powered by Looker.

Company Details


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Awards & Recognition

Looker won the following awards in the Customer Intelligence category

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Looker Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Looker.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

84 Likeliness to Recommend

80 Plan to Renew

3
Since last award

81 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Looker?

0% Negative
9% Neutral
91% Positive

Pros

  • Enables Productivity
  • Effective Service
  • Caring
  • Respectful

Feature Ratings

Average 82

Audience Segmentation

85

Conversion Analysis

85

Data Visualization

85

Cross Channel Attribution Analysis

84

Metadata Management

83

Audience Demographics

83

API Framework

82

Anomaly Detection

80

Predictive Analytics

79

Customer Journey Modelling

79

Real Time Workflow Automation

75

Vendor Capability Ratings

Average 82

Business Value Created

86

Breadth of Features

84

Ease of Customization

84

Quality of Features

83

Vendor Support

82

Ease of IT Administration

82

Ease of Data Integration

82

Ease of Implementation

81

Availability and Quality of Training

81

Usability and Intuitiveness

79

Product Strategy and Rate of Improvement

75

Looker Reviews

Petra B.

  • Role: Operations
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2023

Easy to use, great tool

Likeliness to Recommend

10 /10

What differentiates Looker from other similar products?

Ease of use and visualization capabilities

What is your favorite aspect of this product?

Integrating data easily from other platforms

What do you dislike most about this product?

Sometimes limited in data manipulation

What recommendations would you give to someone considering this product?

You can't go wrong with Looker, but be prepared to train employees as it can be an adjustment if someone is not at all used to BI tools

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Unique Features

Cam D.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2023

Good product, but requires lots of manual work.

Likeliness to Recommend

6 /10

What differentiates Looker from other similar products?

It is much easier to consume. The breadth of data visualization features make it easier for non-technical users.

What is your favorite aspect of this product?

The breadth of visualizations. It’s so easy to quickly convey critical insights. I also love that it connects easily with Snowflake.

What do you dislike most about this product?

It requires manual implementation. It’s not great as a self-serve tool for end users.

What recommendations would you give to someone considering this product?

Be sure to consider other options like Pendo depending on your use case.

Pros

  • Caring
  • Helps Innovate
  • Unique Features
  • Effective Service

Cons

  • Slower Product Innovation
  • Less Generous
  • Charges for Enhancements
  • Role: Information Technology
  • Industry: Healthcare
  • Involvement: IT Development, Integration, and Administration
Validated Review
Anonymous Reviewer

Submitted Nov 2023

A great, intuitive Data Visualization software

Likeliness to Recommend

10 /10

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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