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Looker

Composite Score
8.4 /10
CX Score
8.7 /10
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In Partnership With SelectHub

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What is Looker?

Looker is a platform for data that streamlines the data supply chain to create actionable information. It allows any organization to extract value from their data at web-scale, delivers powerful purpose built applications to address the needs of specific teams, and provides a flexible, embedded analytics framework with Powered by Looker.

Company Details

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Awards & Recognition

Looker won the following awards in the Business Intelligence & Analytics - Midmarket category

Looker Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Looker.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

82 Likeliness to Recommend

1
Since last award

95 Plan to Renew

77 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Looker?

3% Negative
10% Neutral
87% Positive

Pros

  • Trustworthy
  • Client Friendly Policies
  • Transparent
  • Acts with Integrity

Feature Ratings

Average 79

Data Exploration and Visualization

84

BI Security

83

Operational Reporting Capabilities

81

Collaboration

81

Dashboard

81

Data Connectors and Data Mashup

80

Intelligent Alerts and Notifications

80

BI Platform Administration

79

Self Service and Ad Hoc Capabilities

79

Mobile

70

Vendor Capability Ratings

Average 77

Business Value Created

82

Ease of Data Integration

80

Quality of Features

80

Ease of Implementation

80

Breadth of Features

77

Ease of IT Administration

77

Ease of Customization

76

Vendor Support

75

Usability and Intuitiveness

75

Availability and Quality of Training

74

Product Strategy and Rate of Improvement

71

Looker Reviews

Jesse M.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2023

Looker is a cream of the crop BI tool

Likeliness to Recommend

9 /10

What differentiates Looker from other similar products?

The ability to explore individual sections of dashboards is a game changer

What is your favorite aspect of this product?

Ease of use and ability to save and modify reports and dashboards for our own view

What do you dislike most about this product?

Not much I can say I dislike, it can be a bit of a learning curve to master

What recommendations would you give to someone considering this product?

Look no further when looking for a powerful BI tool that can serve all areas of the business.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Lanre A.

  • Role: Information Technology
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2025

Products encourages collaboration

Likeliness to Recommend

9 /10

What differentiates Looker from other similar products?

Collaboration Power

What is your favorite aspect of this product?

Ability to collaborate

What do you dislike most about this product?

Not as many connectors as Power BI

What recommendations would you give to someone considering this product?

Go for it. Really powerful product

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Saty S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2025

Powerful BI with Seamless Cloud Integration

Likeliness to Recommend

9 /10

What differentiates Looker from other similar products?

For Looker, one of the biggest advantages is its data modeling language, LookML, which allows data definitions to be reused and made consistent. The software that Looker works, on the one hand, differs from the common SQL-based type tools. The end result is Looker blurs the complexity and makes it smooth to explore data. This is how it is possible to work on one or the other without reinventing the wheel by rewriting the same query.

What is your favorite aspect of this product?

One of Looker key abilities that idiosyncratically sets it apart from its competitors is its flawless capability to link data visualization to just-in-time exploration. By means of the interactive dashboards and reports, decoding complex insights become a no-brainer to all participants leading to better decision-making.

What do you dislike most about this product?

Looker is a powerful tool, but the initial setup can be quite complex and it might take a lot of time, especially for those who are ignorant of data modeling and SQL. A smoother onboarding process would be advantageous.

What recommendations would you give to someone considering this product?

If you’re considering Looker, try out a trial version to get to know it better and understand how it can be a solution to your business challenges. Real world use cases that will be created during snapshot will help you to determine if it fits data modeling and visualization requirements good enough.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Trustworthy

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