
What is Looker?
Looker is a platform for data that streamlines the data supply chain to create actionable information. It allows any organization to extract value from their data at web-scale, delivers powerful purpose built applications to address the needs of specific teams, and provides a flexible, embedded analytics framework with Powered by Looker.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
1
Since last award
93 Plan to Renew
5
Since last award
79 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Looker?
Pros
- Reliable
- Transparent
- Altruistic
- Fair
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Dashboard
Predictive Time-Series Reporting & Analytics
Collaboration
Scenario Analysis
Pipeline Planning
Predictive Sales Forecasting
Data Ingestion and Interoperability
Intelligent Alerts and Notifications
Territory Analytics and Management
Visual Pipeline Monitoring
Artificial Intelligence-Based Insights
Vendor Capability Ratings
Ease of IT Administration
Ease of Data Integration
Business Value Created
Quality of Features
Ease of Customization
Breadth of Features
Vendor Support
Usability and Intuitiveness
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of Implementation
Also Featured in...
Looker Reviews
Viral G.
- Role: Information Technology
- Industry: Media
- Involvement: IT Development, Integration, and Administration
Submitted Nov 2023
Great performance with google suite of products
Likeliness to Recommend
What differentiates Looker from other similar products?
Its ability to associate with GCP is impeccable.
What is your favorite aspect of this product?
Again, works really well with GCP. It has a good library of inbuilt complex visualizations.
What do you dislike most about this product?
The UI can be better. You will be looking out for functions in early use of the product. A little bit of learning curve is expected.
What recommendations would you give to someone considering this product?
If you have GCP as your cloud provider, go with it. You won't regret.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Caring
Please tell us why you think this review should be flagged.
Sam H.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: IT Development, Integration, and Administration
Submitted Aug 2023
The best free product for data vis
Likeliness to Recommend
What differentiates Looker from other similar products?
It's free, so that's a big win.
What is your favorite aspect of this product?
It's free and is very flexible with many third-party integrations.
What do you dislike most about this product?
That you can't duplicate charts...just copy and paste.
What recommendations would you give to someone considering this product?
Start here since it's free, then if it doesn't meet your needs, consider a paid solution.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Saves Time
Cons
- Slower Product Innovation
- Commodity Features
Please tell us why you think this review should be flagged.

Rob T.
- Role: Information Technology
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Jun 2023
Looker gives you the Lens you need !! (all of you)
Likeliness to Recommend
What differentiates Looker from other similar products?
Integration and customization ability
What is your favorite aspect of this product?
Ability to pass Account Ids , Contact IDs for showing that specific data on the SFDC object pages
What do you dislike most about this product?
speed to render
What recommendations would you give to someone considering this product?
Look at all of your tools, both 3rd party and homegrown. ( SFDC, Snowflake.. ) make sure all play well with the tool. Talk to folks who sell / service a similar one(s)
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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