
What is Looker?
Looker is a platform for data that streamlines the data supply chain to create actionable information. It allows any organization to extract value from their data at web-scale, delivers powerful purpose built applications to address the needs of specific teams, and provides a flexible, embedded analytics framework with Powered by Looker.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
1
Since last award
93 Plan to Renew
5
Since last award
79 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Looker?
Pros
- Reliable
- Transparent
- Altruistic
- Fair
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Dashboard
Predictive Time-Series Reporting & Analytics
Collaboration
Scenario Analysis
Pipeline Planning
Predictive Sales Forecasting
Data Ingestion and Interoperability
Intelligent Alerts and Notifications
Territory Analytics and Management
Visual Pipeline Monitoring
Artificial Intelligence-Based Insights
Vendor Capability Ratings
Ease of IT Administration
Ease of Data Integration
Business Value Created
Quality of Features
Ease of Customization
Breadth of Features
Vendor Support
Usability and Intuitiveness
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of Implementation
Also Featured in...
Looker Reviews

Olivia K.
- Role: Operations
- Industry: Finance
- Involvement: End User of Application
Submitted Sep 2022
Excellent business partnership with a solid tool
Likeliness to Recommend
What differentiates Looker from other similar products?
We can now more easily gather, view, analyze, and manage massive amounts of data on a single platform thanks to Looker. It has aided in the discovery of patterns, issues, and methods for using data to address them. They offer excellent customer service and have a helpful support group that frequently refines the product and use cases.
What is your favorite aspect of this product?
As there are currently various sites inside the same firm and we compete with one another, it enables me to view AHT and is incredibly accurate with wonderful options like checking agents' login and logout timings. Everyone who enjoys beautiful data, from novice users to experienced developers, should utilize Looker.
What do you dislike most about this product?
When we try to use it on low-end devices & work on more than two or three things at once, it occasionally replies slowly. To make its connection with active directories, it needs some creative improvising and worthwhile upgrades. This flaw causes it to iterate for a while.
What recommendations would you give to someone considering this product?
For the kind of analysis, you require for your corporate decision-making process, Looker is a quicker and easier solution. It aids in the creation of reports and guarantees that everyone can understand what you communicate. The app also forces me to strive toward the objective, which is quite beneficial.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Effective Service
Please tell us why you think this review should be flagged.

Olga N.
- Role: Operations
- Industry: Other
- Involvement: End User of Application
Submitted Sep 2022
The best business sales analytics tool
Likeliness to Recommend
What differentiates Looker from other similar products?
When views are already modeled, Looker aids in answering inquiries and encourages the organization to adhere to set metrics. The fact that Looker is a controlled setting is something I really appreciate. For instance, data analysts specify the formula for a particular measure inside the LookML code, which makes it simple for the business to use the same metrics.
What is your favorite aspect of this product?
I adore it because it is simple and has excellent features to make life simpler for BI teams. I appreciate how adaptable it is and how quickly it can gather vast amounts of data. Both the customer service and the online help group are excellent. Overall, I'm happy with Looker, its data management, analytical capabilities, and everything else it offers our firm.
What do you dislike most about this product?
Its somewhat cumbersome representation is something I find annoying. It would be fantastic to be able to quickly label and edit my visualizations rather than being constrained to a templates-only version because I need to present my charts and conclusions to a diverse group of people.
What recommendations would you give to someone considering this product?
This item is a great visualizing choice. It is user-friendly and simple to learn compared to programs of a similar nature. You may make it as simple or complex as you like, and you can easily let stakeholders modify their opinions of the visualizations.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.

Phelan M.
- Role: Operations
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Aug 2022
Great tool for reporting & visualising performance
Likeliness to Recommend
What differentiates Looker from other similar products?
It is very easy to use, in particular for teams and individuals that do not have a background in SQL, coding or analytics. It is very easy to create custom reports, connect multiple data sources and display the data in aesthetically pleasing ways.
What is your favorite aspect of this product?
Being able to look at a Look, report or piece of data and understand exactly how this view has been created, using specific dimensions, measures and filters. It makes it super easy to learn and understand how everything is structured.
What do you dislike most about this product?
Some limitation to design and customisation of reports. If you create tables of data through merging queries and or custom fields you cannot always display everything in the order you may want. Also the column headers are always displayed on one line so if the name is long it can be cut off.
What recommendations would you give to someone considering this product?
Looker is easy to use and roll out to wider stakeholders to help self serve data for your business. You are able to link dashboards to one another and set up automated reports that can be sent to email groups, slack channels and other destinations. A great way to understand how your business is performing and be able to drill down into data points of interest.
Pros
- Performance Enhancing
- Effective Service
- Saves Time
- Reliable
Please tell us why you think this review should be flagged.
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