What is Looker?

Looker is a platform for data that streamlines the data supply chain to create actionable information. It allows any organization to extract value from their data at web-scale, delivers powerful purpose built applications to address the needs of specific teams, and provides a flexible, embedded analytics framework with Powered by Looker.

Company Details


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Looker Ratings

Real user data aggregated to summarize the product performance and customer experience.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

84 Likeliness to Recommend

100 Plan to Renew

73 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Looker?

0% Negative
7% Neutral
93% Positive

Pros

  • Efficient Service
  • Inspires Innovation
  • Caring
  • Client Friendly Policies

Feature Ratings

Average 81

Automated Data Ingestion

87

Promotions Management

82

Automated Customer Data Ingestion and Harmonization

82

Low-Code Report Construction

80

Demand Forecast Integration

79

Native Business Intelligence Interface

76

Vendor Capability Ratings

Average 75

Business Value Created

80

Ease of Data Integration

78

Quality of Features

78

Usability and Intuitiveness

77

Breadth of Features

77

Ease of Implementation

75

Vendor Support

75

Availability and Quality of Training

73

Ease of Customization

73

Product Strategy and Rate of Improvement

72

Ease of IT Administration

68

Looker Reviews

OMUADA D.

  • Role: Sales Marketing
  • Industry: Banking
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2025

wonderful Data Platform

Likeliness to Recommend

6 /10

What differentiates Looker from other similar products?

Looker doesn’t move or store your data

What is your favorite aspect of this product?

My favorite aspect of Looker is its powerful data modeling layer, LookML

What do you dislike most about this product?

Compared to tools like Power BI, some third-party integrations still need workarounds or added configuration.

What recommendations would you give to someone considering this product?

Use the Community & Support Resources

Pros

  • Reliable
  • Enables Productivity
  • Trustworthy
  • Unique Features

Viral G.

  • Role: Information Technology
  • Industry: Media
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Nov 2023

Great performance with google suite of products

Likeliness to Recommend

8 /10

What differentiates Looker from other similar products?

Its ability to associate with GCP is impeccable.

What is your favorite aspect of this product?

Again, works really well with GCP. It has a good library of inbuilt complex visualizations.

What do you dislike most about this product?

The UI can be better. You will be looking out for functions in early use of the product. A little bit of learning curve is expected.

What recommendations would you give to someone considering this product?

If you have GCP as your cloud provider, go with it. You won't regret.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Caring

Hemanshi M.

  • Role: Consultant
  • Industry: Banking
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2023

Fantastic product!

Likeliness to Recommend

8 /10

What differentiates Looker from other similar products?

Looker differentiates itself from other similar products through its intuitive and user-friendly interface, robust data modeling capabilities, and emphasis on collaboration and data governance. It offers a unified platform that enables users to explore, analyze, and share data in real-time, making it easier for organizations to derive valuable insights and drive data-informed decision-making.

What is your favorite aspect of this product?

My favorite aspect of Looker is its powerful data visualization and exploration capabilities. The ability to create interactive and visually appealing dashboards and reports allows me to easily communicate complex data insights and engage stakeholders in a meaningful way.

What do you dislike most about this product?

While Looker offers a wide range of features and benefits, one aspect that I find challenging is the initial setup and configuration process. It can be time-consuming and require a solid understanding of data modeling and SQL queries to optimize the platform for specific use cases.

What recommendations would you give to someone considering this product?

For someone considering Looker, my recommendations would be to invest time in understanding the data modeling concepts and SQL fundamentals, as it will greatly enhance your ability to utilize the platform effectively. Additionally, leverage Looker's extensive documentation, online resources, and community forums to accelerate your learning and get the most out of the product. Lastly, collaborate closely with your team and stakeholders to align on data requirements and visualization needs, ensuring Looker is tailored to your specific business use cases.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy