

What is Guru?
Guru is a collaborative knowledge management solution where answers find you--everywhere, every time. By empowering these teams in-context with the knowledge they need to respond to customer questions, they can stop spending time hunting down information and instead focus on what matters most — their customers.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
96 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Guru?
Pros
- Reliable
- Continually Improving Product
- Unique Features
- Caring
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Intelligent Search
Configurable Knowledge Repository
Role-Based Access
API Integration
Cataloging
Rich Text Editor
Social Features
Workflow and Approval Management
Version Control
Reporting and Analytics
Multi-Language Support
Vendor Capability Ratings
Business Value Created
Ease of IT Administration
Ease of Implementation
Availability and Quality of Training
Usability and Intuitiveness
Quality of Features
Vendor Support
Ease of Customization
Breadth of Features
Product Strategy and Rate of Improvement
Ease of Data Integration
Also Featured in...
Guru Reviews
Morgan W.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2023
Quick Insight - Huge for Hard Questions
Likeliness to Recommend
What differentiates Guru from other similar products?
Native integrations with internet browser makes it very easy to get key competitive or product intel mid-conversation. This makes us more thoughtful in our sales conversations and is key to answering tough questions on the fly.
What is your favorite aspect of this product?
In browser integration and the simplicity of the UI
What do you dislike most about this product?
Sometimes content management can be cumbersome as usage has grown across the business. We don't know what should be deprecated.
What recommendations would you give to someone considering this product?
Consider a content ownership and deprecation workflow to keep the info fresh.
Pros
- Reliable
- Inspires Innovation
- Caring
- Respectful
Cons
- Leverages Incumbent Status
Please tell us why you think this review should be flagged.

Jonathan S.
- Role: Information Technology
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Mar 2023
Powerful knowledge management solution
Likeliness to Recommend
What differentiates Guru from other similar products?
Guru distinguishes itself from other knowledge management solutions with its AI-powered insights and deep integrations with popular tools like Slack and Salesforce.
What is your favorite aspect of this product?
Guru's best aspect is its AI-powered insights that help organizations understand how knowledge is being used and identify areas for improvement.
What do you dislike most about this product?
Additional levels would be useful; sub-categories are limited
What recommendations would you give to someone considering this product?
When using Guru, I recommend taking the time to capture and organize all of your organization's knowledge in one place, and regularly updating it to ensure accuracy. Additionally, I recommend taking advantage of its AI-powered insights to identify gaps in your knowledge and improve your organization's overall efficiency.
Pros
- Trustworthy
- Efficient Service
- Effective Service
- Caring
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Filippo S.
- Role: Operations
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2023
Excellent platform to organize a knowledge base
Likeliness to Recommend
What differentiates Guru from other similar products?
Integration with slack
What is your favorite aspect of this product?
Possibility to comment cards, request card verification from owner, organize cards in collections
What do you dislike most about this product?
search engine is not always intuitive and doesn't surface relevant results
What recommendations would you give to someone considering this product?
invest resources in accurate categorization
Pros
- Continually Improving Product
- Reliable
- Enables Productivity
- Unique Features
Please tell us why you think this review should be flagged.
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