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What is Microsoft Power BI?
Power BI is a business analytics solution that lets you visualize your data and share insights across your organization, or embed them in your app or website. Connect to hundreds of data sources and bring your data to life with live dashboards and reports.
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Microsoft Power BI Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
98 Plan to Renew
86 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Microsoft Power BI?
Pros
- Reliable
- Enables Productivity
- Helps Innovate
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Data Exploration and Visualization
Dashboard
Collaboration
BI Security
Data Connectors and Data Mashup
Operational Reporting Capabilities
BI Platform Administration
Self Service and Ad Hoc Capabilities
Intelligent Alerts and Notifications
Mobile
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Quality of Features
Ease of Data Integration
Breadth of Features
Ease of Customization
Availability and Quality of Training
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of IT Administration
Vendor Support
Also Featured in...
Microsoft Power BI Reviews
Lorey L.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Dec 2024
Data, Meet Story: How Power BI Fuels Our Campaigns
Likeliness to Recommend
What differentiates Microsoft Power BI from other similar products?
Microsoft Power BI feels like having a compass that doesn’t just guide you—it tells you the why behind every decision. Power BI turns data into narratives. For a marketing agency like ours, dealing with countless data streams—from ad performance to CRM stats—Power BI excels in weaving these into a cohesive story.
What is your favorite aspect of this product?
What I really appreciate is how effortlessly it handles complex visualizations. In the past, comparing audience overlap between Instagram and TikTok was a hassle. Now, with a few clicks, I can visualize this through dynamic heatmaps that even my most data-averse team members understand. The flexibility of creating tailored dashboards for each client—complete with custom branding—has also been a game-changer.
What do you dislike most about this product?
There’s one thing that occasionally frustrates me. Power BI has a bit of a love-hate relationship with real-time data. While it’s fine for periodic refreshes, it sometimes lags when syncing with live ad campaigns
What recommendations would you give to someone considering this product?
If you’re in marketing and drowning in disconnected metrics, Power BI isn’t just a tool—it’s a teammate. I’d recommend it to anyone who values making informed, data-driven decisions but doesn’t want to spend half their life building reports. Bonus points if you’re in a creative field—it makes boring data look good.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.

Rajarshi M.
- Role: Information Technology
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Dec 2024
Level up your data game with Power BI
Likeliness to Recommend
What differentiates Microsoft Power BI from other similar products?
Microsoft Power BI differentiates itself through its seamless integration with the Microsoft ecosystem, robust data connectivity, and user-friendly interface. It excels in real-time data analysis, offering a wide range of visualization options and advanced analytics capabilities. Additionally, its strong focus on collaboration and sharing features makes it a powerful tool for organizations of all sizes. Power BI's focus on real-time data analysis and a wide range of visualization options sets it apart, enabling users to uncover valuable insights quickly and efficiently.
What is your favorite aspect of this product?
My favorite aspect of Power BI is its ability to transform complex data into easily understandable visualizations. This empowers users of all technical levels to make data-driven decisions and gain valuable insights. Also, its versatility-whether you're a business analyst, data scientist, or casual user, Power BI caters to diverse needs. Its ability to transform raw data into compelling visualizations, from simple charts to interactive dashboards, makes it an invaluable tool.
What do you dislike most about this product?
One of the most significant drawbacks of Power BI is its reliance on the Microsoft ecosystem can limit its flexibility for organizations that use other software and cloud platforms. Additionally, while the user interface is generally user-friendly, some advanced features may require a steeper learning curve.
What recommendations would you give to someone considering this product?
For potential Power BI users, it's essential to evaluate both technical proficiency and organizational requirements. While its intuitive interface caters to non-technical users, leveraging advanced features might necessitate training. Additionally, the scale of your data and complexity of analysis will influence the optimal licensing choice. If your organization is already deeply integrated with the Microsoft ecosystem, Power BI emerges as a logical choice for extracting valuable insights from your data.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy
Please tell us why you think this review should be flagged.

Rajat M.
- Role: Information Technology
- Industry: Retail
- Involvement: End User of Application
Submitted Dec 2024
Great tool for dashboards and says visualization
Likeliness to Recommend
What differentiates Microsoft Power BI from other similar products?
Interactive data visualization with robust integration options. .
What is your favorite aspect of this product?
Rich dashboards and real-time analytics.
What do you dislike most about this product?
Steep learning curve for advanced features.
What recommendations would you give to someone considering this product?
Perfect for data-driven decision-making and reporting
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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