
What is Zoho Analytics?
Zoho Analytics is a self-service BI and data analytics software that lets you analyze your data, create stunning data visualizations, and discover hidden insights in minutes. Zoho Analytics is an Online Reporting and Business Intelligence service, and can be used as an online database. The features offered by Zoho Analytics specialize on providing an in-depth - powerful and flexible reporting capabilities. It contains an in-built analytical database grid, which is optimized for reporting and querying more than just serving as a real-time online transactional database.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
2
Since last award
98 Plan to Renew
86 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zoho Analytics?
Pros
- Respectful
- Performance Enhancing
- Trustworthy
- Security Protects
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Pipeline Planning
Predictive Sales Forecasting
Dashboard
Intelligent Alerts and Notifications
Visual Pipeline Monitoring
Collaboration
Territory Analytics and Management
Scenario Analysis
Predictive Time-Series Reporting & Analytics
Data Ingestion and Interoperability
Artificial Intelligence-Based Insights
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Breadth of Features
Ease of Data Integration
Quality of Features
Ease of IT Administration
Ease of Customization
Usability and Intuitiveness
Availability and Quality of Training
Product Strategy and Rate of Improvement
Vendor Support
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Zoho Analytics Reviews

Joel O.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jun 2025
A Solid and Scalable BI Tool
Likeliness to Recommend
What is your favorite aspect of this product?
Zoho Analytics stands out for its affordable pricing, easy integration with Zoho's suite of applications, and user-friendly interface. It offers strong data visualization tools, AI-driven insights, and a variety of customization options, making it a flexible solution for businesses of all sizes, especially those already using Zoho products.
What do you dislike most about this product?
What I dislike most about Zoho Analytics is its limited support for real-time data and advanced machine learning capabilities compared to some competitors. While it offers good AI features, they could be more robust for complex predictive analytics and real-time data processing.
What recommendations would you give to someone considering this product?
If considering Zoho Analytics, I recommend leveraging its seamless integration with other Zoho products if you're already in the Zoho ecosystem. Take advantage of the free plan to explore its features, and ensure your team is trained to get the most out of its data modeling and visualization tools. If you require advanced analytics or real-time data, consider whether another tool might better suit those needs.
Pros
- Trustworthy
- Unique Features
- Helps Innovate
- Continually Improving Product
Please tell us why you think this review should be flagged.
- Role: Sales Marketing
- Industry: Education
- Involvement: Vendor Selection and Purchasing
Submitted May 2025
Very capable software, innovative and great value
Likeliness to Recommend
Pros
- Respectful
- Over Delivered
- Helps Innovate
- Continually Improving Product
Please tell us why you think this review should be flagged.

Pruthviraj K.
- Role: Consultant
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Feb 2025
Fantastic product
Likeliness to Recommend
What differentiates Zoho Analytics from other similar products?
Zoho Analytics stands out with its affordable pricing, strong AI-powered insights (Zia AI), and seamless integration with Zoho apps. It offers self-service BI, automated data blending, and easy-to-use dashboards, making it great for small to mid-sized businesses. Its cloud-first approach and flexible deployment options further differentiate it from competitors.
What is your favorite aspect of this product?
My favorite aspect of Zoho Analytics is its AI-powered insights (Zia AI), which make data analysis faster and more intuitive. Plus, its affordable pricing and seamless integration with Zoho apps make it a great choice for small to mid-sized businesses.
What do you dislike most about this product?
What I dislike most about Zoho Analytics is its limited customization options for advanced users and less polished visualizations compared to competitors. It can also be slow with large datasets and has a steeper learning curve for those new to BI tools.
What recommendations would you give to someone considering this product?
I recommend starting with the free trial to test the features. If using Zoho apps, take advantage of seamless integration. Be prepared for a learning curve, especially with advanced features. For small to mid-sized businesses, Zoho Analytics offers great value but consider data volume and customization needs before committing.
Pros
- Trustworthy
- Efficient Service
- Effective Service
- Caring
Cons
- Slower Product Innovation
- Less Inspiring
Please tell us why you think this review should be flagged.
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