ActiveCampaign

What differentiates ActiveCampaign from other similar products?

We don't have an enterprise CRM, but Active Campaign helps us keep track of all our contacts. Creating automated email sequences is very easy. It's very easy to add or edit contacts. The level of customization is incredibly stimulating. Also, being able to bulk tag particular lists is very convenient for me.

What is your favorite aspect of this product?

Thanks to Active Campaign, I can easily monitor the opportunities that come to my review business and receive reminders when I need to follow up with potential clients to see if they are still interested in submitting their work to us. Since I started using AC I no longer had the problem of losing track of clients and offers; Now I can see who's coming in.

What do you dislike most about this product?

Trying to locate the precise report/metrics I need has been a frustrating ordeal on ActiveCampaign, which is not the most intuitive platform I've used. Despite my frustration with the user interface, I am able to locate them after a little research.

What recommendations would you give to someone considering this product?

One of the best marketing automation platforms is ActiveCampaign. The deliverability has been much more successful than other systems I have used before. In addition to a wide selection of pre-made automations, they also allow you to design your own.

What differentiates ActiveCampaign from other similar products?

Its simplicity, effectiveness, and first-rate customer service have had a profound effect on my advertising campaigns. If you need a system that can keep up with the times while being dependable and feature-rich, look no further than ActiveCampaign.

What is your favorite aspect of this product?

Because using ActiveCampaign for Sales, I am able to finally manage and automate my sales operations in a way that improves workflows, nurtures leads more efficiently, and closes more deals in less time.

What do you dislike most about this product?

Unfortunately, ActiveCampaign and Salesforce do not work together very smoothly. While it does have an integration, we often had to improvise our own using Zapier. We need to impose the AC->SF connection because Salesforce's integration isn't very intelligent.

What recommendations would you give to someone considering this product?

The program is easy to learn and use. By hovering my mouse or hands over an object, I can quickly learn how to accomplish it. The chat service's support staff is also quite warm and helpful.

What differentiates ActiveCampaign from other similar products?

The flexibility to manage the sales process and automate mundane tasks is what I like best about ActiveCampaign. ActiveCampaign allows us to maintain constant communication with our clientele and potential target demographic. Knowing that our inboxes are organized frees us to concentrate on other matters.

What is your favorite aspect of this product?

ActiveCampaign allows me to check the sales accounts' performance and assign responsibilities with ease, since we were able to automate both processes with little effort.

What do you dislike most about this product?

The only drawback, in my opinion, is the price, which is high in comparison to the value provided. This isn't ActiveCampaign-specific, but rather a feature of most customer relationship management systems.

What recommendations would you give to someone considering this product?

ActiveCampaign has proven to be an invaluable asset to our sales process by facilitating the rapid creation of fully functional automated email and opt-in sequences.