What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
1
Since last award
100 Plan to Renew
83 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Performance Enhancing
- Reliable
- Security Protects
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Audience Segmentation
Conversion Analysis
Paid Search Integration
Audience Demographics
Data Visualization
Customer Journey Modelling
Customer Value Analysis
Device and Browser Analytics
Social Media Analytics
Search Engine Optimization
API Framework
Vendor Capability Ratings
Business Value Created
Quality of Features
Breadth of Features
Ease of Implementation
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Ease of Customization
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Score 9.1
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Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Social Media Monitoring
Score 8.9
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Email Marketing
Score 8.9
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A/B Testing
Score 8.8
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HubSpot Marketing Hub Reviews
Glenn W.
- Role: Sales Marketing
- Industry: Construction
- Involvement: Business Leader or Manager
Submitted Sep 2023
Good app, onboarding could be better
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Integration with customer data
What is your favorite aspect of this product?
I like the integration with our website, forms and SEO
What do you dislike most about this product?
Onboarding was not well thought out and no linear plan was clear.
What recommendations would you give to someone considering this product?
Improve on onboarding process
Pros
- Helps Innovate
- Continually Improving Product
- Inspires Innovation
- Respectful
Cons
- Less Effective Service
- Charges for Enhancements
- Less Efficient Service
Please tell us why you think this review should be flagged.
Grady B.
- Role: Information Technology
- Industry: Consulting
- Involvement: End User of Application
Submitted Aug 2023
No disappointment yet.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
In the todays world, any business needs to set a side a budget for the marketing and creating business and product awereness. One of the best tool that i have experienced is the Hubspot Marketing Hub. The tool comes with many features that helps to grow your business marketing strategies. It supports all kind of marketing that you can think of. It also integrates with the CRM and ERP tools.
What is your favorite aspect of this product?
The best thing that it gives a chance to interact with the social media platforms clients. You are also able to test the depth of the marketing you have undertaken.
What do you dislike most about this product?
Nothing to dislike other than the learning curve. It needs to be shortened.
What recommendations would you give to someone considering this product?
Its a highly recommendable tool to any organization.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Lorne F.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jun 2023
Hubspot is for newcomers to marketing automation
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub gives you all the marketing tools and data that seamlessly come together. It is an effortless and robust platform that will save you valuable time and provide you with the necessary insights to create personalized experiences. Capture the attention of the perfect customers at precisely the right moment, as the HubSpot Marketing Hub equips you with all the tools and context you need.
What is your favorite aspect of this product?
The best feature of HubSpot is its comprehensive and all-in-one nature. HubSpot combines multiple marketing tools and functionalities into a single platform, making it a highly efficient and convenient solution for businesses. Some key features that make HubSpot stand out include:
What do you dislike most about this product?
Analytics and Reporting can be improved -- I'd stick to Google for this for the time being.
What recommendations would you give to someone considering this product?
Test it out, they offer a free trial so you have nothing to lose.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
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