


What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceHubSpot Marketing Hub Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on HubSpot Marketing Hub.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
1
Since last award
100 Plan to Renew
83 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Performance Enhancing
- Reliable
- Security Protects
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Audience Segmentation
Conversion Analysis
Paid Search Integration
Audience Demographics
Data Visualization
Customer Journey Modelling
Customer Value Analysis
Device and Browser Analytics
Social Media Analytics
Search Engine Optimization
API Framework
Vendor Capability Ratings
Business Value Created
Quality of Features
Breadth of Features
Ease of Implementation
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Ease of Customization
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Score 9.1
View HubSpot Marketing Hub in this category (opens in a new tab)
Marketing Automation - B2C
Score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Marketing Automation - B2B
Score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Social Media Monitoring
Score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
Email Marketing
Score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
A/B Testing
Score 8.8
View HubSpot Marketing Hub in this category (opens in a new tab)
HubSpot Marketing Hub Reviews
Heather R.
- Role: Sales Marketing
- Industry: Education
- Involvement: Business Leader or Manager
Submitted Apr 2025
HubSpot -Vital for Small Businesses
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
I love the way HubSpot has made an all-in-one place efficiency for social media and ad analytics. Combine that with the data on email marketing and as a marketer for small businesses it has become my go-to.
What is your favorite aspect of this product?
Hands down the marketing features. There is a great deal of data that is collected and can help optimize quickly any campaigns that are being pushed to the wild.
What do you dislike most about this product?
I am not a fan of the workflows if there are multiple people involved in being admins. It causes to many issues and hard to streamline.
What recommendations would you give to someone considering this product?
Talk honestly with your rep and tell them what you need now. Then have a conversation of what you are thinking of expanding to in the future.
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Efficient Service
Please tell us why you think this review should be flagged.

Akinjola M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Vendor Selection and Purchasing
Submitted Nov 2024
Hubspot is a fantastic product and easy to use
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
It is very much easy to use compare to others. It is cost effective. It is more efficient.
What is your favorite aspect of this product?
Email Marketing and Market Segmentation
What do you dislike most about this product?
I honestly do not have any dislikes; however, I would appreciate it if the cost could be reviewed a little lower.
What recommendations would you give to someone considering this product?
I will encourage the person to give Hubspot a try. Because of its unequal functional properties.
Pros
- Trustworthy
- Efficient Service
- Respectful
- Client Friendly Policies
Please tell us why you think this review should be flagged.
- Role: Operations
- Industry: Finance
- Involvement: End User of Application
Submitted Nov 2024
Great deal platform
Likeliness to Recommend
Pros
- Continually Improving Product
- Performance Enhancing
- Unique Features
- Efficient Service
Please tell us why you think this review should be flagged.
Get Instant Access<br>to this Report
Get Instant Access
to this Report
Unlock your first report with just a business email. Register to access our entire library.
© 2025 SoftwareReviews.com. All rights reserved.
