What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Website Analytics category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

1
Since last award

100 Plan to Renew

83 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
3% Neutral
96% Positive

Pros

  • Performance Enhancing
  • Reliable
  • Security Protects
  • Enables Productivity

Feature Ratings

Average 83

Audience Segmentation

87

Conversion Analysis

85

Paid Search Integration

83

Audience Demographics

83

Data Visualization

83

Customer Journey Modelling

83

Customer Value Analysis

83

Device and Browser Analytics

83

Social Media Analytics

82

Search Engine Optimization

82

API Framework

79

Vendor Capability Ratings

Average 84

Business Value Created

87

Quality of Features

87

Breadth of Features

86

Ease of Implementation

85

Usability and Intuitiveness

84

Ease of IT Administration

84

Product Strategy and Rate of Improvement

84

Ease of Data Integration

84

Availability and Quality of Training

83

Ease of Customization

83

Vendor Support

82

HubSpot Marketing Hub Reviews

Oleksiy M.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Sep 2022

Good product for SAAS products

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

Ease of usability

What is your favorite aspect of this product?

That it is very simple

What do you dislike most about this product?

That it doesn't give you the customization you want sometimes

What recommendations would you give to someone considering this product?

Negotiate the price

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Anonymous Reviewer

Submitted Aug 2022

Easy to use, priced fairly, good customer support.

Likeliness to Recommend

9 /10

Pros

  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity
  • Efficient Service

Aviral G.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Aug 2022

Best Marketing Tool

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot’s marketing email tool allows you to engage with your contacts, send promotional offers, and provide news and updates about your business.

What is your favorite aspect of this product?

It Automate routine tasks, convert traffic into leads, deliver on-brand marketing messages

What do you dislike most about this product?

is one piece of HubSpot's complete CRM platform to help your business grow better.

What recommendations would you give to someone considering this product?

is one piece of HubSpot's complete CRM platform to help your business grow better.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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