What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

HubSpot Marketing Hub won the following awards in the Website Analytics category

Filter By

HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

1
Since last award

100 Plan to Renew

84 Satisfaction of Cost Relative to Value

2
Since last award


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

2% Negative
4% Neutral
94% Positive

Pros

  • Performance Enhancing
  • Reliable
  • Security Protects
  • Respectful

Feature Ratings

Average 84

Audience Segmentation

87

Conversion Analysis

84

Customer Value Analysis

84

Device and Browser Analytics

84

Customer Journey Modelling

84

Paid Search Integration

83

Data Visualization

83

Audience Demographics

83

Social Media Analytics

82

Search Engine Optimization

81

API Framework

79

Vendor Capability Ratings

Average 85

Business Value Created

88

Quality of Features

88

Breadth of Features

86

Ease of Data Integration

85

Ease of Implementation

85

Ease of IT Administration

85

Usability and Intuitiveness

84

Product Strategy and Rate of Improvement

84

Ease of Customization

83

Availability and Quality of Training

83

Vendor Support

81

HubSpot Marketing Hub Reviews

Michael M.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

Controlled and targeted digital marketing.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot Marketing Hub was installed in the organization to gather information through marketing and advertising analysis and studies about customers and prospects. We have had the best possible performance since it arrived in the marketing department office because, in turn, we increased sales and ran campaigns dedicated to impacting and influencing other markets and getting customers excited about our products.

What is your favorite aspect of this product?

HubSpot Marketing Hub has many advantages; among them is its wide range of tools to perform different functions, such as monitoring and tracking customers, campaigns, content distribution, and market analysis.

What do you dislike most about this product?

It has a very high price; it should be a little cheaper so that companies with a limited budget can acquire it or create a fixed plan for small companies.

What recommendations would you give to someone considering this product?

Extremely efficient, we have been fortunate to have our organization has HubSpot Marketing Hub. The development of the tasks employed as monitoring, analysis, and marketing strategies have been a success, buy it and use it; you will not regret it.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Efficient Service
  • Inspires Innovation

Andrea S.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

Features and capabilities are great; price is high

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

The smoothness of the platform. Other tools that serve a similar purpose haven't been as customizable or easy to use.

What is your favorite aspect of this product?

Ease of use, the ability to customize, and the features

What do you dislike most about this product?

It's a great tool, but it is pricey.

What recommendations would you give to someone considering this product?

Consider becoming a HubSpot partner to recoup some of your cost over time.

Pros

  • Performance Enhancing
  • Trustworthy
  • Fair
  • Altruistic

Most Popular HubSpot Marketing Hub Comparisons