What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Website Analytics category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

1
Since last award

100 Plan to Renew

84 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

2% Negative
4% Neutral
94% Positive

Pros

  • Performance Enhancing
  • Reliable
  • Security Protects
  • Respectful

Feature Ratings

Average 84

Audience Segmentation

87

Conversion Analysis

84

Customer Value Analysis

84

Device and Browser Analytics

84

Customer Journey Modelling

84

Paid Search Integration

83

Data Visualization

83

Audience Demographics

83

Social Media Analytics

82

Search Engine Optimization

81

API Framework

79

Vendor Capability Ratings

Average 85

Business Value Created

88

Quality of Features

88

Breadth of Features

86

Ease of Implementation

85

Ease of Data Integration

85

Ease of IT Administration

85

Usability and Intuitiveness

84

Product Strategy and Rate of Improvement

84

Ease of Customization

83

Availability and Quality of Training

83

Vendor Support

81

HubSpot Marketing Hub Reviews

Adarsh B.

  • Role: Consultant
  • Industry: Media
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Feb 2024

Amazing CRM platform

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

It is easy to use and affordable. Good for marketing automation.

What is your favorite aspect of this product?

Easy to use and email marketing are my favorite.

What do you dislike most about this product?

Nothing so far.

What recommendations would you give to someone considering this product?

Purchase it. No matter what is the size of your organization, it will definetly help you to grow.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Tahir A.

  • Role: Information Technology
  • Industry: Engineering
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2023

"Fantastic product!"

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot: Beyond marketing automation, it's your all-in-one productivity tool. From running digital marketing to connecting with sales and hosting your website, it's the ultimate growth stack

What is your favorite aspect of this product?

Hubspot platform is cohesive, customisable, and connected, offering ease of adoption at a lower cost than cobbled-together alternatives. Experience the difference

What do you dislike most about this product?

I hate Multiple pop-ups, Autoplaying videos, Long-form fields Hamburger menus, Carousels and sliders Buttons and links that don't look like buttons or links

What recommendations would you give to someone considering this product?

if they decreases the cast of hub spot and remove some fields like multiple pop-ups autoplaying videos

Pros

  • Helps Innovate
  • Reliable
  • Inspires Innovation
  • Caring

Daniel C.

  • Role: Sales Marketing
  • Industry: Manufacturing
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2023

Hubspot is my favorite complete CRM platform

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

Advanced tools for lead capture, contact management, and analytics.

What is your favorite aspect of this product?

Marketing and email automation

What do you dislike most about this product?

The price is very high

What recommendations would you give to someone considering this product?

Not sure.

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