What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

97 Plan to Renew

83 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

2% Negative
3% Neutral
95% Positive

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Respectful

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

86

Segmentation

86

Auto-Responders

86

Basic Reporting and Analytics

85

Sales Intelligence & Conversion Rates

84

Contact Database

83

Email Templates

83

SPAM Compliance

83

Mobile Optimized

83

Dynamic Content

83

Vendor Capability Ratings

Average 83

Business Value Created

86

Breadth of Features

85

Quality of Features

85

Product Strategy and Rate of Improvement

84

Availability and Quality of Training

84

Ease of Implementation

84

Usability and Intuitiveness

83

Ease of Customization

83

Ease of Data Integration

83

Ease of IT Administration

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Alan S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2020

Hubspot is the place to sort all of your marketing

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

We've only used an in house solution before so many of the features are new and welcome additions.

What is your favorite aspect of this product?

The user interface is clean and inviting.

What do you dislike most about this product?

Some of the configuration options are buried in the settings.

What recommendations would you give to someone considering this product?

Review all of the documentation and take advantage of free tutorials.

Pros

  • Trustworthy
  • Unique Features
  • Caring
  • Fair

Tory R.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2020

HubSpot one stop shop for marketing!

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot is all encompassing and really makes it much easier in terms of effectiveness and time to do your marketing activities. We've replaced several different products and in the long run, saved money and earned additional business value.

What is your favorite aspect of this product?

I enjoy the social media management and being able to schedule posts now or later in the platform. The advanced analytics allow me to know what types of content is working or not working.

What do you dislike most about this product?

HubSpot is a bit intimidating at first. There is a lot going on and it can be confusing.

What recommendations would you give to someone considering this product?

I recommend watching and reading materials in HubSpot Academy. There is so much to take advantage of and knowledge is power in being able to executive on all that HubSpot has to offer.

Pros

  • Efficient Service
  • Inspires Innovation
  • Caring
  • Reliable

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