HubSpot Marketing Hub Logo Award Winner Product Badge
HubSpot Marketing Hub Logo Award Winner Product Badge
HubSpot

HubSpot Marketing Hub

Composite Score
9.0 /10
CX Score
9.2 /10

What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details

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In Partnership With SelectHub

Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Automation - B2C category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

99 Plan to Renew

1
Since last award

84 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
5% Neutral
94% Positive

Pros

  • Respectful
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Feature Ratings

Average 86

Email Marketing Automation

90

Marketing Analytics

87

Marketing Project Management

86

Customer Journey Modelling

86

Social Media Marketing Management

85

SMS Marketing

85

Mobile Marketing Management

84

Marketing Asset Management

84

Marketing Master Data Management

84

Multivariant Testing

83

Vendor Capability Ratings

Average 85

Business Value Created

87

Quality of Features

86

Breadth of Features

86

Product Strategy and Rate of Improvement

85

Usability and Intuitiveness

85

Availability and Quality of Training

85

Ease of Implementation

85

Ease of Data Integration

84

Ease of IT Administration

83

Ease of Customization

83

Vendor Support

82

HubSpot Marketing Hub Reviews

Joan Gabriel G.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Sep 2023

HubSpot Marketing Hub works as the best solution

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

For a long time I have been using this program and I have been able to enjoy its virtues and abilities to empower my operation to implement the many marketing campaigns of my work. It is thanks to the multiple benefits that HubSpot Marketing Hub includes in my work, such as carrying out several of the steps automatically, such as sending the company's announcements and publications on social networks or my email with the specifications and customizations that the client requires in each of the projects, that is, with the help of this program it is possible to be as fast and attractive that my clientele requests.

What is your favorite aspect of this product?

On the web there are many web pages and social networks that we have to interact and negotiate with the majority of our clientele, HubSpot Marketing Hub works as the best solution we have for creating publications and the best content adapted to the needs of our clients. clients, it is quite pleasant how this program has the good ability to be implemented and activate certain functions that it presents to speed up the manual work of its users in each of their projects, if it is possible to have successful marketing with the support of this program.

What do you dislike most about this product?

This program is designed for an audience that carries technical knowledge and regularly uses this type of programs, since the level of complexity is notably high, which is why it is highly recommended to self-train before using and enjoying each of the programs. functions of this program, in my case even so with my experience it took me a certain time to project this program in its best version.

What recommendations would you give to someone considering this product?

There are an overwhelming number of programs that promise the same results, but the popularity of this program and the time it has been the first management program for my marketing and advertising campaigns on my company's website have classified it as the best option. and we always recommend it for the benefits we have achieved together with it.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Charles M.

  • Role: Information Technology
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2023

HubSpot simplifies digital marketing

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

Hubspot is truly a jack-of-all-trades. Incorporating social networking is just one feature of Hubspot which provides you with your work, as managing different social networking accounts is convenient. Planning social media posts is a big part of managing a social network and the technology makes it simple. The product is user-friendly in particular.

What is your favorite aspect of this product?

The ability to find and observe what candidates are doing at your site is by far the greatest. Not only can you get real-time information, but the information available in history is extraordinary. It makes it possible for you to use these numbers to shift your focus and achieve greater success in the endeavor you are undertaking.

What do you dislike most about this product?

Hubspot makes a great effort in putting together an overview of how to use their tools, however, it is often up to you to figure out how to use certain advanced skills/functions yourself. It would be helpful to have a little more knowledge. She must have a limited understanding of HTML to be able to make full use of Hubspot's blog and email address tools. Certain customization possibilities are left out that seem like additional simpletons.

What recommendations would you give to someone considering this product?

Hubspot aspires to make you successful, and this is evidenced by their training and customer support which is excellent. I have never encountered an unanswered question from their support group, who are all live people that you can call or email. The training Hubspot offers is not limited to a few workshops. On the contrary, they have complicated tests that require a pass. Hubspot makes it possible for you to keep track of most of the things you do, this helps you increase the number of possible customers.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Trustworthy
  • Unique Features

Eduardo B.

  • Role: Operations
  • Industry: Healthcare
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2023

Intuitive and inspiring

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

Hubspot is an intuitive CRM, and it is also very reliable, the workflows perform just as you would expect, unlike other CRMs

What is your favorite aspect of this product?

Workflows and reporting. And how fast it improves and implements new features.

What do you dislike most about this product?

Somehow it was very slow to run in my laptop browser, but this might have been a personal problem

What recommendations would you give to someone considering this product?

I believe Hubspot is a great option for everybody, no matter what size of company you are.

Pros

  • Continually Improving Product
  • Efficient Service
  • Caring
  • Respectful

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