What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
98 Plan to Renew
1
Since last award
86 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Effective Service
- Performance Enhancing
- Enables Productivity
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Advanced Campaign Management
Marketing Workflow Management
Marketing Asset Management
Marketing Operations Management
Marketing Analytics
Mobile Marketing Management
Social Media Marketing Management
Community Marketing Management
Multi Channel Integration
Advanced Data Segmentation
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Breadth of Features
Quality of Features
Availability and Quality of Training
Usability and Intuitiveness
Ease of Data Integration
Ease of IT Administration
Ease of Customization
Product Strategy and Rate of Improvement
Vendor Support
Also Featured in...
Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Website Analytics
Score 8.9
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Social Media Monitoring
Score 8.9
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Email Marketing
Score 8.9
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A/B Testing
Score 8.8
View HubSpot Marketing Hub in this category (opens in a new tab)
HubSpot Marketing Hub Reviews
Sayan B.
- Role: Sales Marketing
- Industry: Retail
- Involvement: End User of Application
Submitted Jan 2023
Powerful marketing tool with great design
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
For WordPress users, Hubspot plugin works like a charm giving instant access to forms and live chat button. Customer Relationship Management taken care of through the WordPress admin dashboard itself without the need to login into Hubspot account all the time. For email marketing, we are using Moosend. Hubspot and Moosend can be easily integrated with Zapier.
What is your favorite aspect of this product?
Visually appealing forms. Live chat button.
What do you dislike most about this product?
Hubspot is a powerful CRM and I cannot pinpoint anything to dislilke.
What recommendations would you give to someone considering this product?
Start free and then go for pro plan. There are different subscription plans for marketing and sales. Also there is website builder. So take time deciding which pro plans more relevant to you.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Chandan D.
- Role: Sales Marketing
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Feb 2023
"Fantastic product, easy to use"
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
1st thing is its UI, it looks awesome, works awesome and it's very easy to use.
What is your favorite aspect of this product?
WorkFlow Management
What do you dislike most about this product?
one point specifically, we cannot create customer lead score property
What recommendations would you give to someone considering this product?
Its an awesome product, with loads of features and easy to use anybody who has no experience with this tool can learn quickly compared to other MAT.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Trustworthy
Please tell us why you think this review should be flagged.
Jes L.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Feb 2023
Perfect for marketing campaigns and workflows
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
In addition to Marketing Hub, I've used Hubspot to address a wide range of challenges. To be more explicit, though, I'd add that we found a way to provide various promotions via email that is both dynamic and tractable by means of a single module. This enabled the use of dynamic content within a module, which simplified the management of scaling offers.
What is your favorite aspect of this product?
The intuitive design of the interface is a huge plus for me. Having everything in one location is both convenient and easy. It's also simple to make changes or provide tickets to new owners. If you were looking for a single tool that could do 90% of the things you need, Hubspot is fantastic, and it's simple to set up. Any interpretation you give it is valid. We have a complex, yet accessible, Hubspot use case.
What do you dislike most about this product?
There aren't many drawbacks to ticketing, the most notable being that tickets occasionally vanish. However, my organization has implemented a solution to this problem, and we no longer have to merge tickets.
What recommendations would you give to someone considering this product?
It used to take an enormous amount of time to accomplish everything by hand, but now we don't have to. As a result, we now have access to comprehensive data and our retail partners can view their data in one convenient location.
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Efficient Service
Please tell us why you think this review should be flagged.
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