What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

98 Plan to Renew

1
Since last award

86 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
2% Neutral
97% Positive

Pros

  • Effective Service
  • Performance Enhancing
  • Enables Productivity
  • Respectful

Feature Ratings

Average 86

Email Marketing Automation

89

Advanced Campaign Management

88

Marketing Workflow Management

87

Marketing Asset Management

87

Marketing Operations Management

86

Marketing Analytics

86

Mobile Marketing Management

85

Social Media Marketing Management

85

Community Marketing Management

84

Multi Channel Integration

84

Advanced Data Segmentation

83

Vendor Capability Ratings

Average 85

Business Value Created

87

Ease of Implementation

87

Breadth of Features

87

Quality of Features

86

Availability and Quality of Training

85

Usability and Intuitiveness

85

Ease of Data Integration

85

Ease of IT Administration

85

Ease of Customization

84

Product Strategy and Rate of Improvement

83

Vendor Support

82

HubSpot Marketing Hub Reviews

Wesley A.

  • Role: Operations
  • Industry: Technology
  • Involvement: Vendor Selection and Purchasing
Validated Review
Verified Reviewer

Submitted Apr 2021

A must have, but a little complex

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

When it's all configured, it works fantastically well.

What is your favorite aspect of this product?

Being able to manage and segment data in a variety of different ways.

What do you dislike most about this product?

It is a little complicated to get set up and the pricing structure is very confusing - always have to speak to sales, and endure a lengthy lecture on pricing just to find out it's too expensive.

What recommendations would you give to someone considering this product?

Give the free tier a try first and then build up from there.

Pros

  • Acts with Integrity
  • Reliable
  • Enables Productivity
  • Efficient Service

Amanda C.

  • Role: Information Technology
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2021

Excellent marketing tool

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

I have no experience from other similar products as this platform.

What is your favorite aspect of this product?

I like this great product for effectively marketing our products. We have reached many potential customers since we started using this tool and our profit gains has also increased.

What do you dislike most about this product?

I have never experienced any performance challenge from this product.

What recommendations would you give to someone considering this product?

This is great product for marketing products and services in any organization.

Pros

  • Reliable
  • Performance Enhancing
  • Trustworthy
  • Unique Features

Jordan R.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2021

Fantastic marketing platform

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

I have no experience from similar products in our organization.

What is your favorite aspect of this product?

This is the most powerful marketing tool I have come across. It ensures there is good relations between the business and the customers. Clients are updated on time on new products and any promotion that may arise.

What do you dislike most about this product?

This is great product which has never failed us in any day.

What recommendations would you give to someone considering this product?

For excellent marketing of goods and services I totally recommend this great product.

Pros

  • Enables Productivity
  • Trustworthy
  • Efficient Service
  • Effective Service