What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
98 Plan to Renew
1
Since last award
86 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Effective Service
- Performance Enhancing
- Enables Productivity
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Advanced Campaign Management
Marketing Workflow Management
Marketing Asset Management
Marketing Operations Management
Marketing Analytics
Mobile Marketing Management
Social Media Marketing Management
Community Marketing Management
Multi Channel Integration
Advanced Data Segmentation
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Breadth of Features
Quality of Features
Availability and Quality of Training
Usability and Intuitiveness
Ease of Data Integration
Ease of IT Administration
Ease of Customization
Product Strategy and Rate of Improvement
Vendor Support
Also Featured in...
Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Website Analytics
Score 8.9
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Social Media Monitoring
Score 8.9
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Email Marketing
Score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
A/B Testing
Score 8.8
View HubSpot Marketing Hub in this category (opens in a new tab)
HubSpot Marketing Hub Reviews
Bentson C.
- Role: Information Technology
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Jan 2021
Best marketing product at all times
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
I have no great experience on similar products.
What is your favorite aspect of this product?
This is great product that has brought a lot of customers in our company. We have increased our sales and build strong customer channels.
What do you dislike most about this product?
I have nothing to dislike from this great product.
What recommendations would you give to someone considering this product?
For brand marketing I highly recommend this great product in any organization.
Pros
- Saves Time
- Acts with Integrity
- Client's Interest First
- Helps Innovate
Please tell us why you think this review should be flagged.
Samuel [SAM] J.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jan 2021
Simple yet powerful Marketing Platform
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Hubspot's features are very powerful. It is an all-in-one platform. Hubspot can be used in direct customer interactions [Website Chatting, Email Marketing], and, in Customer Relationship Management. HubSpot's free version includes CRM, Marketing Automation Tool, and Email Marketing Tool.
What is your favorite aspect of this product?
Its CRM. Hubspot's CRM is a fast, easy to use the database system. Adding customers to CRM is very easy. This can be done via Online Chatbots, Marketing Forms [ Email, Website]. Hubspot's CRM helps us to stay organized.
What do you dislike most about this product?
Hubspot's plans are very expensive.
What recommendations would you give to someone considering this product?
Hubspot is a powerful tool. Its CRM, Email Marketing Tool Free ChatBot, & Free Marketing Form, etc are very useful for people representing Small and Medium Scale Enterprises.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Rachel W.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Dec 2020
Multitasking tool for marketing
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
This HubSpot platform better captures the essence of marketing and engaging leads through routing. HubSpot is a multifunctional tool so no individual tools are needed for marketing as this platform has the vast majority of functions in one. It is also possible, apart from doing marketing, to be able to measure work flow when working collaboratively.
What is your favorite aspect of this product?
I find its drag-and-drop template editor too wonderful as it optimizes my workflow when making modifications to my custom template. I also like the function of receiving feedback via email as it is very useful when it comes to being on a project with a work team and ideas are needed to improve the work process. I can easily organize conversations in folders, so I can have everything more orderly and clear. The creation of forms is very complete and with quite customizable templates.
What do you dislike most about this product?
The only negative that I see negative to this platform is the extensive number of tools and that leads to the extensive documentation, it has a fairly long learning curve and requires a lot of training time to be prepared for HubSpot.
What recommendations would you give to someone considering this product?
Try Hubstop if you want to have several implementations so to speak in a single platform, as I said before training is required, I would recommend distributing the responsibilities for each individual and also that each individual can share similar tasks within the platform so that it works more equitably and collaboratively.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Trustworthy
Please tell us why you think this review should be flagged.
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