What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

98 Plan to Renew

1
Since last award

86 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
2% Neutral
97% Positive

Pros

  • Effective Service
  • Performance Enhancing
  • Enables Productivity
  • Respectful

Feature Ratings

Average 86

Email Marketing Automation

89

Advanced Campaign Management

88

Marketing Workflow Management

87

Marketing Asset Management

87

Marketing Operations Management

86

Marketing Analytics

86

Mobile Marketing Management

85

Social Media Marketing Management

85

Community Marketing Management

84

Multi Channel Integration

84

Advanced Data Segmentation

83

Vendor Capability Ratings

Average 85

Business Value Created

87

Ease of Implementation

87

Breadth of Features

87

Quality of Features

86

Availability and Quality of Training

85

Usability and Intuitiveness

85

Ease of Data Integration

85

Ease of IT Administration

85

Ease of Customization

84

Product Strategy and Rate of Improvement

83

Vendor Support

82

HubSpot Marketing Hub Reviews

  • Role: C-Level
  • Industry: Biotechnology
  • Involvement: Business Leader or Manager
Validated Review
Anonymous Reviewer

Submitted Nov 2020

Quick implementation and easy to use for team.

Likeliness to Recommend

8 /10

Pros

  • Continually Improving Product
  • Enables Productivity
  • Respectful
  • Helps Innovate

Komal S.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2020

Easy to use, minimal

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

Minimal product

What is your favorite aspect of this product?

Social media marketing

What do you dislike most about this product?

Less features then other

What recommendations would you give to someone considering this product?

Can't say anything

Pros

  • Security Protects
  • Unique Features
  • Helps Innovate
  • Enables Productivity

Cons

  • Less Caring
  • Charges for Enhancements
  • Leverages Incumbent Status

Anne D.

  • Role: Sales Marketing
  • Industry: Engineering
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2020

Best for Managing your Digital Marketing

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

Unlike other similar products, HubSpot Marketing Hub lead management is excellent. It allows you to know the clients to contact and how to approach them. The lead management section has many features that allow capture lead information.

What is your favorite aspect of this product?

My favorite aspect of HubSpot Marketing Hub is the social media marketing. It offers a multi account management thus I can manage different accounts and send emails through them thereby reaching a wide range of target clients.

What do you dislike most about this product?

There is nothing that I hate about this product. It served me well and enabled me to reach many clients.

What recommendations would you give to someone considering this product?

HubSpot Marketing Hub has great automation features that make ones work easy. It's support team is also readily available to help the clients solve their issues.

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Trustworthy