What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
100 Plan to Renew
78 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Effective Service
- Respectful
- Transparent
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Personalization/Audience Targeting
Audience Segmentation
Analytics and Reporting
Integrations
Feature Flagging
Split Testing
Multivariate Testing
Server Side Testing
Split URL Testing
Visual Editor
Heatmaps/Clickmaps
Vendor Capability Ratings
Product Strategy and Rate of Improvement
Availability and Quality of Training
Quality of Features
Breadth of Features
Ease of Implementation
Usability and Intuitiveness
Ease of IT Administration
Business Value Created
Vendor Support
Ease of Customization
Ease of Data Integration
Also Featured in...
Marketing Platforms - Enterprise
Score 9.1
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Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Website Analytics
Score 9.0
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Social Media Monitoring
Score 8.9
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Email Marketing
Score 8.9
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HubSpot Marketing Hub Reviews
Moiz G.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Dec 2024
Trust me you got this đ
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Listen , if you're inthe marketing game , this is your secret weapon . Hubspot is like having an entire marketing team in your pocket.
What is your favorite aspect of this product?
It's simple everything is under one roof . You'll feel like a marketing wizard casting spells - " email campaign? Done . Landing page ? Poof ! Automation? Abracadabra ! "
What do you dislike most about this product?
Let's talk money . Hubspot can be ... Let's say , " premium." Think gourmet pizza when all you wanted was a slice.
What recommendations would you give to someone considering this product?
Good for it if you want to step up your marketing game without losing your sanity.
Pros
- Enables Productivity
- Efficient Service
- Respectful
- Appreciates Incumbent Status
Please tell us why you think this review should be flagged.
Ram S.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: IT Leader or Manager
Submitted Dec 2024
East to use and fantastic tool to marketing pros
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
This has all the features that a marketer need to do.
What is your favorite aspect of this product?
The Email marketing and getting the data about email opened, clicked on any of the link on email body and whenever a contact opens the email.
What do you dislike most about this product?
only the pricing, rest is perfect.
What recommendations would you give to someone considering this product?
Go for it. and buy enterprise only because it will give you a superpower to do everything to up your marketing and sales game.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Thi N.
- Role: Sales Marketing
- Industry: Media
- Involvement: Business Leader or Manager
Submitted Dec 2024
Great all-in-one platform for small businesses
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub stands out from other marketing platforms due to its all-in-one solution, integrating marketing automation, CRM, sales tools, and customer service into a single platform.
What is your favorite aspect of this product?
My favorite aspect of HubSpot Marketing Hub is its seamless CRM integration. This makes it easy to align marketing and sales efforts, ensuring that customer data flows smoothly between the two functions. It allows for personalized, data-driven marketing campaigns that are directly informed by real-time sales insights, leading to more effective lead nurturing and higher conversion rates. The integration streamlines processes and eliminates the need for separate tools, making it a highly efficient solution.
What do you dislike most about this product?
What I dislike most about HubSpot Marketing Hub is its **pricing structure**, especially for small businesses. While it offers a wide range of powerful features, many of the advanced tools and capabilities are locked behind higher-tier plans, making it expensive as your business grows. The cost can quickly become prohibitive for companies with tight budgets, particularly when trying to access more advanced automation, reporting, or CRM features.
What recommendations would you give to someone considering this product?
- Take Advantage of HubSpot Academy: HubSpot offers extensive training resources for beginners and advanced users. It's a great way to get the most out of the platform. - Assess Your Budget: Be mindful of the pricing tiers, as advanced features are available only in higher plans. Ensure that the cost aligns with your businessâs needs.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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