What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

97 Plan to Renew

1
Since last award

83 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
5% Neutral
94% Positive

Pros

  • Respectful
  • Reliable
  • Helps Innovate
  • Performance Enhancing

Feature Ratings

Average 84

Email Delivery

89

Campaign Management

86

Segmentation

85

Auto-Responders

85

Basic Reporting and Analytics

85

Sales Intelligence & Conversion Rates

84

Contact Database

84

Email Templates

83

Mobile Optimized

83

Dynamic Content

83

Content Authoring

83

Vendor Capability Ratings

Average 83

Business Value Created

85

Breadth of Features

85

Quality of Features

85

Availability and Quality of Training

84

Product Strategy and Rate of Improvement

84

Ease of Implementation

84

Usability and Intuitiveness

83

Ease of Data Integration

83

Ease of Customization

83

Ease of IT Administration

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Arkadiusz K.

  • Role: Information Technology
  • Industry: Not for Profit
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2023

Fantastic features, scary at first.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

Complexity of solution.

What is your favorite aspect of this product?

Primarly using CRM

What do you dislike most about this product?

Complex UI

What recommendations would you give to someone considering this product?

One solution to rule them all.

Pros

  • Reliable
  • Enables Productivity
  • Performance Enhancing
  • Unique Features

Joel G.

  • Role: Sales Marketing
  • Industry: Education
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Sep 2023

Amazing product, efficiency raising

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

It's an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimisation

What do you dislike most about this product?

Can be quite expensive It has annual contracts – no early termination

What recommendations would you give to someone considering this product?

If you need a good database to marketing service, use this one!

Pros

  • Reliable
  • Efficient Service
  • Performance Enhancing
  • Unique Features

Cons

  • Leverages Incumbent Status

Grady B.

  • Role: Information Technology
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2023

No disappointment yet.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

In the todays world, any business needs to set a side a budget for the marketing and creating business and product awereness. One of the best tool that i have experienced is the Hubspot Marketing Hub. The tool comes with many features that helps to grow your business marketing strategies. It supports all kind of marketing that you can think of. It also integrates with the CRM and ERP tools.

What is your favorite aspect of this product?

The best thing that it gives a chance to interact with the social media platforms clients. You are also able to test the depth of the marketing you have undertaken.

What do you dislike most about this product?

Nothing to dislike other than the learning curve. It needs to be shortened.

What recommendations would you give to someone considering this product?

Its a highly recommendable tool to any organization.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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